The Personal Involvement Inventory: Reduction, Revision, and ...
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The conceptualization of the Personal Involvement Inventory was a context-free measure applicable to involvement with products, ...
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- 1Research Notes: - The Personal Involvement Inventory
The conceptualization of the Personal Involvement Inventory was a context-free measure applicable...
- 2The Zaichkowsky Personal Involvement Inventory
The Personal Involvement Inventory (PII) of Zaichkowsky treats involvement as a unidimensional co...
- 3Revised Personal Involvement Inventory | Learning Lab
Zaichkowsky, J. L. (1994). The personal involvement inventory: Reduction, revision, and applicati...
- 4The Personal Involvement Inventory: Reduction, Revision, and ...
- 5The Personal Involvement Inventory: Reduction - JSTOR
The conceptualization of the Personal Involvement Inventory was a context-free measure applicable...